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Product design

The rules behind Maisonflex.

Why we model home-equity finance as three life-stage products, settle appreciation annually instead of letting it compound, and engineer the age-80 refinance handover from day one. The design thinking, in full, and how it benchmarks against European incumbents.

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  • 10 Nov 2025
    Market

    Europe's €2.7tn paradox

    Why so much of European household wealth is locked, and what would unlock it responsibly.

    Coming soon
  • 20 Oct 2025
    Use case

    The parent-to-child equity bridge

    How home-equity products can formalise what European families already try to do informally.

    Coming soon
  • 02 Oct 2025
    Capital markets

    Securitization, designed in

    Why retrofitting capital-markets structure onto a consumer book never quite works.

    Coming soon